Competitive & Market Researcher

Our partner is looking for a Competitive & Market Researcher based in Switzerland.

We are looking for a detail-oriented Competitive & Market Researcher to strengthen market intelligence and support strategic decision-making within a fast-growing international technology environment.

In this role, you will investigate competitor activities, analyze digital marketing strategies, and identify emerging opportunities across multiple markets.

You will use specialized competitive intelligence and traffic analysis tools to uncover how competitors attract, engage, and convert their audiences.

By examining acquisition channels, marketing funnels, and digital infrastructure, you will provide valuable insights into market dynamics and competitive positioning.

Your research will help internal teams better understand industry trends, identify potential growth opportunities, and make data-driven business decisions.

This is an exciting opportunity for an analytical professional who enjoys digital research, working with complex datasets, and uncovering insights in a dynamic, fully remote environment.

Accountabilities

• Conduct comprehensive competitor research using specialized competitive intelligence and traffic analysis tools, including Similar Web, Ad Plexity, Meta Ads Library, Tyver, Humble, Blask, and other relevant platforms.
• Analyze target markets to identify major industry players, emerging competitors, promising market entrants, and changes in the competitive landscape.
• Monitor market dynamics and evaluate competitor positioning, marketing activities, and business development strategies.
• Investigate competitors' traffic acquisition sources, including paid advertising, organic search, referral traffic, and affiliate channels.
• Assess the structure, distribution, and relative importance of different traffic acquisition channels to understand competitors' marketing strategies.
• Identify and analyze customer acquisition funnels, marketing pathways, and conversion strategies used by competing businesses.
• Research additional domains, alternative product domains, website mirrors, related projects, and the broader digital infrastructure associated with competitors.
• Identify similarities and differences between competitors' marketing funnels, traffic strategies, and digital acquisition approaches.
• Collect, organize, structure, and visualize large volumes of market and competitive intelligence data.
• Prepare comprehensive analytical reports presenting clear findings, actionable insights, and strategic conclusions.
• Continuously monitor competitor activity and market developments to provide up-to-date intelligence that supports internal business decisions.

Requirements

• Practical experience working with competitive intelligence tools, competitor analysis platforms, and digital marketing research or spy services.
• Solid understanding of digital marketing principles, online customer acquisition strategies, and traffic generation mechanisms.
• Ability to analyze different traffic sources, including paid, organic, referral, and affiliate channels.
• Experience identifying and comparing marketing funnels, acquisition strategies, and conversion processes across competing businesses.
• Proficiency in Google Sheets, including the ability to organize, process, and structure large datasets.
• Practical knowledge or experience working with cloaking techniques and related digital marketing mechanisms.
• Strong analytical and critical-thinking skills, with the ability to identify patterns, correlations, and meaningful market insights.
• Excellent attention to detail and the ability to work accurately with complex and sometimes fragmented information.
• Ability to process large volumes of data, prioritize relevant findings, and translate research into clear, actionable conclusions.
• Strong organizational skills and the ability to manage multiple research tasks and deadlines independently.
• A proactive, curious, and solution-oriented mindset, with a genuine interest in digital marketing trends and competitive intelligence.

Additional advantages

• Previous experience in the i Gaming, Dating, or Adult industries.
• Experience in a Competitive Intelligence, Market Research, or Digital Marketing Analyst position, or a similar role.
• Familiarity with additional digital analytics, traffic monitoring, and market research tools.

Benefits

• Fully remote working arrangements.
• 20 paid working days off per year, in addition to public holidays and paid sick leave.
• Comprehensive medical insurance covering treatment at leading healthcare facilities.
• Coverage for psychological support and counseling through the Pleso platform.
• Monthly flexible benefits allowance that can be used for hobbies, sports, personal interests, and lifestyle activities.
• Individual learning and development budget to support professional growth and personal interests.
• Access to corporate English lessons, professional workshops, training sessions, and an online learning library.
• Structured career development opportunities, including regular performance reviews, mentoring programs, and clear career progression plans.
• Regular team-building activities, corporate events, workshops, and social initiatives.
• Collaborative and supportive international working environment that encourages teamwork, openness, and knowledge sharing.
• Modern technological infrastructure and automation tools designed to reduce repetitive tasks and support professional development.
• An autonomous working environment with minimal bureaucracy and opportunities to contribute ideas and improvements.
• The opportunity to work on challenging projects and develop expertise in competitive intelligence, digital marketing analytics, and international market research.
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